Recent Articles

Visibility in the age of AI

“I spy with my little eye...” Remember? Many of us played this game as children. The trick was simple: try, narrow it down, ask questions. If necessary, there was a hint. And eventually: hit.&nbsp;Today, we play a similar game – no longer in a room, but in an endless feed. The selection is not limited, but practically infinite. And instead of little hints, there is more content. More formats. More “insights.” And now millions of texts that have not been experienced but generated.<p style="margin-lef

Updated 2 days ago

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Why client acquisition is more difficult today – even though we have more tools than ever before

In the early 1990s, client acquisition wasn't easy, but it was straightforward. You went out, met people, got rejections. But you also enjoyed real conversations. People invested more time and listened to each other. Good ideas had a real chance, and quality was recognized.&nbsp;Multichannel – or much ado about nothing?&nbsp;Today, acquisition is a technical construct. LinkedIn, emails, social media, calls – all at the same

Updated 19 days ago

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Goodbye 2025, Hello Reflection

Inspiration for Training Your Own Thinking&nbsp;As another year comes to an end, many of us feel the urge to plan, improve, or reinvent ourselves. But what if this year, instead of creating another long list of New Years’s resolutions, we trained something far more powerful this time – our own way of thinking?We live in an age that is obsessed with efficiency and quick transformation. There’s a course, hack, or life trick for almost everything. Yet true growth rarely happ

Updated 2 months ago

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What The Fake?

I recently saw an interview with Warren Buffett. The billionaire commented on economic developments. Exciting. I shared the video. A friend who knows his way around the financial world replied: "That's fake. Buffett doesn't give such detailed interviews." He was right. Wow! This episode reveals a contemporary problem: fake news, which is not new. But the perfection with which it is produced today is new. Deepfakes, AI-generated content – the line between truth and fiction is blurring. Everyone needs to deal with it. Especially in business.<p style="margin-left:0

Updated 4 months ago

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Rhetoric in Times of Change

Rhetoric in turbulent times&nbsp;Anyone who follows the news today fluctuates between astonishment and concern. We are witnessing a change in public communication: rhetoric has become more restrained. This is understandable, as the circumstances could hardly be more difficult: military conflicts from Ukraine to the Middle East, economic uncertainties in the US and Europe, ecological crises, and technological upheavals are creating a climate in which leadership requires extraordinary cou

Updated 4 months ago

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Where Tech Meets Culture: Lessons From Berlin’s AI Scene

Guest article by Enkthsolmon Lkhagvadash – easier to spell and say “Enkul” – our youngest and, at the same time, toughest recruiter (born 1999).&nbsp;Though raised in a digital world, I’m still amazed by the pace and depth of today’s AI landscape. At the BIG BANG Festival in Berlin, I joined the AI community to explore not only the technical possibilities, but also the philosophical, ethical, and social implications of artificial intelligence.&nbsp

Updated 6 months ago

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AI in recruiting: buzz or benefit?

What we know before the BIG BANG Festival - and what we want to clarify&nbsp;The world of recruiting never stands still - and certainly not when it comes to the use of AI. Tools for automated candidate searches, matching algorithms, interview analysis via video AI or chatbots in applicant dialog: The list of new possibilities is getting longer and more complex. But with all this progress, the same question arises again and again: which of these are really helpful in everyday life?<p

Updated 6 months ago

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Summer. Clarity. A new start.

In my job, I accompany people at turning points - often just before or in the middle of a significant career change. And I notice: The really ground-breaking decisions are rarely made under time pressure. They are made in between - in moments of calm, reflection and conscious distance from everyday life. The summer months in particular are often such a space.&nbsp;The blank page: why new perspectives are emerging right now&nbsp;<p style="margin-left:0

Updated 7 months ago

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Why Good Advice Is Expensive

It’s always the right moment to reflect on fee structures.&nbsp;The question of appropriate consultancy fees often leads a shadowy existence – rarely addressed openly, even less frequently thought through strategically. Yet the quieter summer months offer an ideal opportunity to reflect on a fundamental business reality: Why do consulting services cost what they do? And why is this pricing not only justified but economically essential?&nbsp;<p style="

Updated 9 months ago

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Stephan Breitfeld

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